We ALL go through that phase of wondering what to charge for our products and services. It’s a right of passage for every new freelancer, consultant and creative business owner.
Set them too low and you’re not only setting a rather poor expectation of what you’re worth but you can guarantee you’ll become that stressed out business owner working every hour of the day to make ends meet.
Too high and you’ll find yourself spending a lot of time quoting without a whole lot of winning the business.
Pricing is a delicate balance. Partly dictated by the market and partly directed by you and your ability to build a brand.
I am a firm believer in setting the price and creating the value but that takes confidence and experience. Confidence in your own value and your product/service and experience in how to communicate that value.
In the beginning it’s always good to follow a logical strategy or pricing policy. It helps you justify your pricing should it get questioned and gives you the confidence that you absolutely know what you’re doing.
A Beginners Guide to Pricing your Services
In this super quick, easy guide I explain the pricing tactics and strategies I used to stop giving away my services for free and start making a serious salary. I’ve used them all at one time or another and if you’re unsure where to start or how to increase your pricing then it’s worth a download.
How To Price For Profit - FREE Guide
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No more giving it away! From hourly rates to package fees and more, this guide helps you set the right prices for your services.
Do you have a great pricing strategy? I’d love to hear it! Let me know in the comments.